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40年(nián)見(jiàn)證互聯網的探“險”之路(lù)——中國互聯網保險的誕生與崛起
2019-01-12

40年(nián)逐夢前行,40年(nián)砥砺奮進,40年(nián)碩果累累。改革開放(fàng)40年(nián),中國實現了從(cóng)“趕上時代”到“**時代”的偉大(dà)跨越,更見(jiàn)證了互聯網發展的中國奇迹。

共享單車、移動支付、網購(gòu)、高鐵成爲當代中國的“新四大(dà)發明”,生活的改變顯而易見(jiàn),時代的變革呼之欲出。互聯網保險便是這一時代變革的必然産物,而中國人(rén)保作爲财險領域的領頭企業,亦在互聯網的浪潮中不斷革新,爲用戶提供更優質便捷的服務。

互聯網保險的萌芽與發展

我國互聯網保險始于1997年(nián),中國保險學會和北京維信投資顧問(wèn)有限公司發起成立第一個面向保險市場和保險公司内部信息化管理(lǐ)需求的中文網站(zhàn)——中國保險信息網。當年(nián)該網促成國内第一份網上保單,标志着我國保險業邁入了電子商務的大(dà)門(mén)。

2000年(nián)後,各大(dà)保險公司官方網站(zhàn)相(xiàng)繼成立,中國人(rén)保亦緊跟時代步伐,開始了企業門(mén)戶的品牌展示及資訊傳播。

随着電子商務平台的興起,互聯網市場迎來(lái)了新一輪的發展熱(rè)潮,互聯網保險作爲一種便捷的投保渠道進入人(rén)們視野。中國人(rén)保在此階段開啓了電商之路(lù)。2012年(nián),騰訊正式開通微信公衆平台,随之,“中國人(rén)保”官方微信服務号也應運而生,實現了産品與渠道的深度結合。與此同時,在智能手機(jī)的全面普及下,用戶越來(lái)越傾向于使用手機(jī)來(lái)獲取資訊與購(gòu)買産品,互聯網保險順應用戶的行爲習慣,逐步由PC端向移動通訊端拓展。爲順應市場及大(dà)環境的改變,2014年(nián)中國人(rén)保重磅推出首款人(rén)保“一站(zhàn)式”服務APP,專注于向消費者提供咨詢、投保等多項便捷服務,用戶足不出戶便可(kě)輕松享受保險生活。

改革開放(fàng)40年(nián),中國互聯網保險實現跨越式發展,并已建立完善的服務系統。而中國人(rén)保自(zì)開展電子商務業務以來(lái),陸續開通了全國服務專線、電話(huà)銷售專線、移動互聯平台、“中國人(rén)保”微信公衆平台等,用戶可(kě)随時随地享受包括保險知識查詢、保險産品購(gòu)買,以及保險理(lǐ)賠等在内的一站(zhàn)式在線服務;同時中國人(rén)保在财險行業内首推直升機(jī)救援服務,打造了地空一體(tǐ)的救援通道。

中國人(rén)保互聯網平台的發展,不僅順應了改革開放(fàng)時代發展的潮流,更爲用戶提供了快(kuài)捷方便的服務,爲人(rén)民(mín)的生命安全保駕護航。

互聯網保險帶來(lái)生活巨變

創新服務模式 提升用戶體(tǐ)驗

互聯網的發展,創造了****直達消費者的信息通路(lù)。在辦理(lǐ)保險前,用戶可(kě)通過網絡了解、對比不同的保險産品,極大(dà)的減少了信息不對稱,讓信息更透明。在此基礎上,爲實現以更**、便捷的服務提升用戶體(tǐ)驗,中國保險業一直緻力于打造并完善線上平台,進行服務模式創新,不斷實現服務升級。通過完善的互聯網保險平台,用戶不僅可(kě)以更全面的了解保險産品和投保程序,更可(kě)實現網上投保、保險信息咨詢、繳費、保單信息查詢、理(lǐ)賠等保險全過程。

中國人(rén)保一直堅持以用戶爲中心,以創新服務模式、優化用戶體(tǐ)驗等形式,強化服務升級。如(rú)中國人(rén)保APP 專業的“道路(lù)救援”服務功能。用戶線上一鍵發起道路(lù)救援,即可(kě)快(kuài)速獲得(de)救援安排情況等信息反饋,及時跟蹤救援隊伍的*新進度。而在“拇指理(lǐ)賠”功能中,隻要是人(rén)保家庭自(zì)用車用戶,動動手指點擊車險理(lǐ)賠,完成“一鍵報案、三張照(zhào)片、确認賬号”三個簡單動作,便可(kě)在線自(zì)助完成理(lǐ)賠,享受從(cóng)出險報案到收取賠款的全流程一站(zhàn)式便捷服務。

電子化革新 服務**便捷

互聯網保險誕生後,用戶在任何地方有保險需求,都(dōu)可(kě)及時在線購(gòu)買完成投保手續。同時,用戶足不出戶便可(kě)通過互聯網保險平台進行電子化支付,一鍵生成電子保單、電子發票,免去(qù)來(lái)回奔波之苦。不僅大(dà)大(dà)簡化了中間的繁瑣交易環節、節約了用戶在各環節的等待時間,同時也有效提升了用戶的購(gòu)買效率。

如(rú)中國人(rén)保用戶在填寫購(gòu)買保險信息後,隻需選擇電子保單選項,系統将自(zì)動生成無紙化電子保單,不僅立刻擁有保險保障,還(hái)可(kě)在保障期間随時随地上網輕松查閱;辦理(lǐ)保險變更、理(lǐ)賠等業務亦無需攜帶紙質保單,便捷、**之餘,也更具環保性。

實現信息共享 構建幫扶平台

如(rú)今社會已進入大(dà)數據時代,數據滲透到經濟社會的各個領域。而保險業作爲具有大(dà)數據天然屬性的産業,加之受大(dà)數據、雲計(jì)算等新興技術(shù)的滲透和影(yǐng)響,正實現行業數據信息的開放(fàng)共享。得(de)益于此,近年(nián)來(lái)互聯網保險才能夠深入扶貧公益事(shì)業,讓**扶貧從(cóng)“下鄉”走向“在線”。

自(zì)創立以來(lái),中國人(rén)保就(jiù)認真履行優秀企業的社會責任,重視對用戶、環境、社會的貢獻。通過人(rén)保官網的“人(rén)保扶貧”專區我們可(kě)見(jiàn),中國人(rén)保一直響應國家号召、借助互聯網平台積極投身(shēn)慈善事(shì)業,開展多項扶貧公益活動。如(rú)助力農民(mín)脫貧攻堅,通過保險扶貧、特色産業扶貧、公益扶貧等形式,開展定點扶貧;支農惠農強農富農,推動農險升級擴面等。中國人(rén)保的助農扶貧公益活動,不僅幫助農民(mín)過上更好的生活,更助力構建了産業扶貧和防止返貧機(jī)制;而用戶買到的農産品也是人(rén)保精心挑選的優質好産品,也是企業給予大(dà)衆的傾情回報與優質回饋之一。

改革開放(fàng)永無止境,互聯網保險平台發展革新永不止步。下一個四十年(nián),中國人(rén)保将繼續兼顧服務與責任,以更完善強大(dà)的互聯網平台,爲用戶提供更優質、更及時、更貼心的服務,爲人(rén)民(mín)的美好生活保駕護航。(轉載自(zì)北國網


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France-based eyewear maker Essilor International S.A. has discovered fraudulent activities at one of its factories in Thailand that could cause €190 million ($213 million) in financial losses to the company, The Irish Times reported citing Reuters. The company has filed complaints in Thailand and has fired all the involved employees. It hopes to recover the losses from frozen bank accounts, insurance and lawsuits.Organizer:China Insurance Digital & AI Development 2020Web:http://en.zenseegroup.com/p/560573/Contact:Ann 021-65650305

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